HOKA ONE ONE Becomes Official Running Shoe of Grandma’s Marathon

(Duluth, MN)  – Grandma’s Marathon Duluth, Inc. announced HOKA ONE ONE® will be the official and exclusive shoe of the Grandma’s Marathon in 2017. The 41st running of the annual road race will take place in Duluth, Minnesota on June 17, 2017. The iconic race attracts runners from all 50 states and over 30 countries each year, bringing the race to prominence as the eleventh largest marathon in the United States.

“We’re thrilled to form a partnership with such an outstanding and prestigious marathon.” Says Mike McManus, Senior Sports Marketing Manager for HOKA. “Grandma’s Marathon represents a cornerstone of the running community, and we are excited to help bring this world-class event to runners in the upper Midwest and beyond.”

As the official shoe sponsor of the race, HOKA will have a prominent presence at all marathon weekend activities including the Essentia Health Fitness Expo, William A. Irvin 5K, Garry Bjorklund Half Marathon and Grandma’s Marathon.

Grandma’s Marathon Executive Director, Shane Bauer says “We are very excited to have HOKA as the official running shoe of Grandma’s Marathon! The energy surrounding the HOKA brand is a great match for the energy of Grandma’s Marathon weekend and we are really looking forward to their involvement on race weekend this June.”

The HOKA partnership comes on the heels of the historic 40th annual Grandma’s Marathon Weekend in 2016 with registration being sold out six months prior to the race for the first time and also the largest race weekend in the history of the event. Registration for the 2017 marathon opened October 1, 2016.

For more information or to register for the 41st Grandma’s Marathon Weekend June 15-17, 2017 presented by Toyota and Members Cooperative Credit Union, please visit grandmasmarathon.com. For additional information on HOKA ONE ONE, please visit hokaoneone.com or follow @hokaoneone and #hokaoneone

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